Substitutes - There will be a rise in the consumption of food substitutes, reducing the cost and environmental impact of farming and increasing food security.
Measurement will be needed to enable the development of food safety standards and regulations, while also ensuring palatability for the consumer and cost-effective mass production.
Examples include: 3D printing of food, insect protein, laboratory grown meat and vegan protein substitutes.
Commercial - Continued growth in online food shopping, smart ordering systems in the home, economically viable on-demand deliveries and autonomous delivery systems.
Measurement will enable tracking throughout the food production and distribution system.
Waste reduction - There will be a push to reduce food waste and the use of plastic packaging in response to consumers’ values and behaviours with respect to environmental sustainability.
Measurement will help eliminate unnecessary disposal of food, increase the sustainability of packaging to support the circular economy and enable sustainable and efficient distribution.
Examples include: conversion to bio-fuel or other resources, regulated sustainable packaging materials, intelligent packaging to preserve food and monitor safety.